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Calvert Creative

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Entries Tagged as 'Design Strategy'

Government Communication v2.0

November 12th, 2008 · No Comments

A long and grueling presidential campaign came to an end a week ago, with Barack Obama emerging as the victor, the first African American to do so. Obama’s “Historic Road to the White House” has been mapped out forwards and backwards, with every media outlet and blogger out there covering everything from Obama’s message of [...]

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Tags: Brand · Design · Design Strategy · Mobile Media · Social Media · Social Networking

A Cup of Coffee and a Ruler

May 1st, 2008 · 3 Comments

I attended a lecture not too ago entitled “Getting a Seat at the Table – Design Strategy in the Corporate World.” The title alone provoked my attendance; I am a designer, but I don’t work in a traditional design firm or agency. My office is part of a business development company, and researchers, scientists, developers [...]

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Tags: Design · Design Strategy